(Thanks to Mike Waite for taking notes!)
Tools/Technology
How do you navigate ownership/rights?
Use terms of service; make it explicit
One experience: members were thrilled if ideas get adopted
Suggestion:
Feedback success or results of feedback to community members
Manage expectations about what will happen with suggestions – balance business needs against member desires
Use feedback mechanisms to let community determine what is a good idea – user models, best practices for member feedback
White paper: Judy Fusco (http://tappedin.org/tappedin/web/papers)
Use of reputation system
Influencer system at MSFT: attach metrics to contributors and contributions. Need to know who to trust
Monitor external discussions to identify possible issues/trouble. Discussed one example company who has put ‘fast response’ team in place to deal with negative posts in blogosphere
Collaborative editing
Give top editors access to product specs. Used iterative process to evolve specs. Program managers would take in comments, evolve and re-post.Feedback loop was too slow and group was very small.
Wikis don’t work well yet for mainstream audiences. Need minimum number of contributers (10?) to become effective
Multi-tiered input (lightweight contribute and vote with collaborative editing)
Comment: people gravitate to specific technologies (wikis, blogs, boards, etc.). It’s hard to get them to participate in form they aren’t comfortable with. (e.g. nntp vs. forums – like negotiating peace in the middle east)
Is that a problem? Actually allows multiple data points for emergence of ideas. If consistent across types then greater likelihood that idea has merit.
Measure activity within specific community and then across communities. Rate conversations, docs or files. Can recommend. Can use widgets and SSO to bring blog posts and other outside discussions into group. Has led to big increase in participation across list of communities (200)
What about second life? Making application open source. Could be way to facilitate collaboration.
Analysis of content
What are people using to analyze content, and what is important?
Any metric needs non-community benchmark. Have seen different feedback/comments from community members vs. those outside
If wikis don’t get participation, how do you get older people to participate? What do you use?
Start with select group and train them in use of wikis (but don’t call it wikis. Call it something like ‘everybody’s document’)
Need to start with success: show how tech can add value to group. So start with low hurdle.
See approver.com. Document sharing, simplifies doc sharing and change control.
Coventi.com. Tool for less sophisticated users to comment on content/docs.
Lee LeFever is good at doing new technologies in English – e.g. what is a wiki? See commoncraft.com
Page Last Updated: Jun 8 3:46pm by carolen@well.com