Image above is the elaborate flow chart from the white board.

*Notes (in linear fashion) Below

How to Reach and Empower Teens*

Offer Incentives

• Money doesn't hurt/scholarships
• Rewards (badges/virtual merchandise)
• Community service opportunities
• Status/popularity
• "Ata boys" or "Ata girls" from moderator or leaders in the community when caught doing/being good

Make it Fun and Engaging

• Allow for tracking friends
• Games (flash or alternate realilty - melding online and offline reality, such as recent Nine Inch Nails and AFI promos)
• Music
• Avatars
• Chat
• Forums
• Virtural world (pets, etc.)
• Provide means for self-expression and feedback
• Socially conscious
• Leadership opportunities

What are the Thriving Communities?

• Change.org
• Project Agape (Causes on Facebook)
• Brightlight.com
• Takingitglobal.org (social action)
• Youth Noise
• Youth Venture
• Do Something
• Zazengo (platform to come)

Comment: More of these will come when community comes to the cell phone.

What can be done about the transient nature of teens in communities?

• Make content relevant - resume builder, college info
• Keep it simple (registration must be easy)
• Connect online to real world action
• It's a given, so you should expect it and plan for it
• Keep their friends on the site
• Form alliances