Online Community Unconference East 2009

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Key Information

Event: Online Community Unconference: East - 2009
Date: Wednesday, February 11, 2009
Time: 8:00 am ET - 5:30 pm ET
Location:
Baruch College Conference Center, 151 East 25th Street, New York, NY 10010 | Map

lease note: Only attendees have edit permissions.



Announcements

  • Attendees added their photos to Flickr, tagged with ocue2009. If you've got photos from the event, we'd love to see them. Just upload tag your photos with ocue2009 and/or add them to the ocue2009 group on Flickr.

Schedule

We will be starting the day at 8:30 SHARP! Please allow plenty of time
to get checked in, get caffeinated / breakfasted, and be in the main
hall by 8:30.

9:30 - 10:30 Session 1

Session Name

Room

Facilitator

Social Networking in the Enterprise A1 Cody Burke
Creating Collaborative Community (Private / Public) A2 ?
Social Shopping A3 Konstantin Augemberg
Business ROI (+insights) A4 Ellen Cowan
Best Practices - Busting the myths of online community management B Mike Rowland
How to deal with violence and crime in online communities C1 Elke Nominikat
Best Practices for Content C2 Tezza
Going to News Sites for News C3 Sarah Wulfeck
Building the Busienss (how to scale hiring, etc) D ?
Change of the Guard - Change in Management E Fred Alberti

10:40 - 11:30 Session 2

Session Name

Room

Facilitator

Government, Participatory Democracy, Policy A1 Isabel
Legal Issues re: B2C Communities A2 Tom Cohn
Inpact of SEO on Community A3 David Flores
Social Psychology 101 for Community Managers A4 Scott Moore
Twitter for Business B Ron Casalotti
How to build communities for consumer brands C1 Adriene Landor-Berman
Kids, Parents & Grandparents C2 Matt Law
Contextual Delivery of User Generated Content C3 Richard Carmichael
Creating welcoming environments for consumers w/ disability & health concerns D Katherine Mancuso
Scaling Moderation to meet the needs of users and the brand E Angela Lawson

11:30 - 12:30 Session 3

Session Name

Room

Facilitator

How do we bring poorer people into social networks A1 Gadi Ben-Yehuda
Client Cooperation for Building Great Case Studies A2 Bryan Person
How User-centric identity can help build community A3 Mary Ruddy
Holistic Community Management: New Frameworks for value and performance A4 Bill Johnston
Social conversations, exchanges, activities B Ellen
Community decision - where to start process for selecting platform C1 ?
Biz Dev Partnerships / Co-marketing traffic C2 Isabel
Managing + Motivating Community leaders C3 Sara Stefanik
Twitter 101: Engaging the community D Dane Weinberg
101 App Ideas You have for Facebook but were afraid to pitch E Social Intent

Session 4

Session Name

Room

Facilitator

Secure and ease access to communities A1 Eric Draghi
Moderation Strategies A2 Bryan Person
Member and Organization "Alignment" A3 Matthew Lees
Organization boundaries and system conflict with needs of COPs both internally and externally A4 Pamela Stern
Monetizing Community Content B Mike Petit
Debate! in a b2b environment with experts C1 Devin
Our Shared Enemy: Boredom- Preventing Stagnation and Idle Hands C2 Danii Goldstein
Contextual Advertising in an online community C3 Richard
Community by the Numbers- Benchmarks and best practices E Joe Cothrel

Session 5

Session Name

Room

Facilitator

Moving Virtual Communities to the physical World A1 Gadi Ben-Yehuda
ebay_style_matching A3 Cecilia Snyder
How to creat a "meta-social network" structure A2 A Vegh
The Community Life Cycle - why some communities don't achieve results B Mike Rowland
Ideas Sites (ideastorm etc) C1 Jim Cashel
"I didn't know that" a fully participatory session C3 Scott Moore
How Communities Support Sustainable Development E Bill Johnston

Participants (Please Add Yourself!)

    Name   Title   Company     Twitter
    A              
    Fred Alberti   Sr Mngr Social Media   Salem Web Network     @fritzpw
    Konstantin Augemberg   Sr. Reseach Analyst   Mediamark Research & Intelligence      
    Martha Ainsworth   Director of Community   Beliefnet      
    Georg Apitz   UI & Usability Expert   GlobalGiving      
    Sharene Azimi   Vice President   Fenton Communications     @sharenea
    Carol Altarescu   Biz Dev   Privacy Vaults Online (PRIVO)    
   

B


             
    Erica Bartelstone   Account Executive   Mediamark Research & Intelligence      
    Constantin Basturea   Director, Social Media Strategies   Converseon     @cbasturea
    Gadi Ben-Yehuda   IT Business Analyst   Washington, DC, Office of the Chief Technology Officer     @gbyehuda
    Anne Mai Bertelsen   President   MAi Strategies     @annemai
    Jackie Bivins   Community Account Director   LiveWorld     @jwbivins
    Sarah Bovaird   Project Coordinator   Hospital for Sick Children      
    Devin A. Brown   Syndication Manager   McKinsey & Company     @devintrix
    Jay Bryant   Vice President   LiveWorld     @jaysbryant
    Cody Burke   Senior Analyst   Basex      
    C            
                 
    Ron Casalotti   Director, User Participation  

BusinessWeek
Business Exchange

    @roncasalotti
    Simon Chen   Senior Consultant   Ramius Corporation     @sylc
    Veronique Christensen   Director, Community & Services   Crowd Fusion, Inc.     @veroniquec
    Andrew Cohen   Project Director   Forum One Communications     @andrewjcohen
    Scott Comboni   President   Zenplex, LLC     @scomboni
    Joe Cothrel   Chief Community Officer   Lithium Technologies     @cothrel
    Jason Cooper   Coordinator, Online Community   KaBOOM!     @jrcooper
    Patrick Courtney   Account Manager   Affinitive     @patrickcourtney
    Nancy Cross Shimmel   Senior Editor  

WhatToExpect.com
Waterfront Media

    @what_to_expect
    D              
    Frank Della Rosa   Managing Director   Symphonetic Consulting      
    Sanford Dickert   Director   Contagious Conversations     @sanford
    Ninash Delgado   Online Community Associate   Fotolog      
    E              
    Margo Edmunds   Health IT Strategy   Booz Allen Hamilton      
    F              
    thomas falconer   director, social media and online communities   kgbkgb.com     @thomasfalconer
    David Flores   Senior Editor, Community   EverydayHealth.com      
    Beth Fredericks   Community Manager   Grandparents.com     @bfred101
    Charles Fulwood   Partner   MediaVisionUSA, LLC
    G              
    Francois Gossieaux   Partner   Beeline Labs     @fgossieaux
    Jennifer Graziani   Manager of Client Services   Impact Interactions      
    H              
    Daniel Harrison   Community Manager   Amplify     @harrda
    I              
                   
    J              
    Rosemary Jacobs   Senior Manager, Digtial Initiatives   Time Inc.      
    Bill Johnston   Chief Community Officer   Forum One Networks     @billjohnston
                   
                   
    K              
    Jeffrey Kaufman   Senior Vice President   Basex      
    Glen Kushner   VP, Business Development   treemolabs.com     @gkushner
    L              
    Jeremy Latimer   Manager of Client Services   Impact Interactions      
    Matt Law   Dir, Community & Product   Grandparents.com     @aboutmattlaw
    Angela Lawson   Director of Community Strategy   Amplify     @angelalawson
    Adrienne Lavidor-Berman   Director of Digital Initiatives   MomCentral.com     @adriennelb
    Ryck Lent   VP, Content & Community Strategy   Leader Networks      
    M              
    Stan Magniant   Vice-President   Linkfluence</http>     @stanm
    Katherine Mancuso   community liaison/research associate       @museumfreak
    Myke Mansberger   Community Producer   LivePerson     @myketv
    Scott Moore   Online Community Consultant   Freelance     @scottmoore
    Garnor Morantes   Senior Mgr, Seller Development   eBay      
    Seth Merritt   Senior Account Manager   Convio      
    N              
    Elke Nominikat   Head of Community   Fotolog     @elkenyc
                   
    O              
    Pauline Ores   Social Engagement Strategy   IBM     @paulineo
    P              
    Melissa Parrish   Director, Community Strategy   Real Simple Magazine, RealSimple.com      
    Mike Petit   Co-founder and CIO   Amplify     @petitune
    Sharon Price   Manager, Global Alumni Network  

Rare Conservation
RarePlanet

     
    Q              
                   
    R              
                   
    Martin Reed   Community Developer/Manager   CommunitySpark.com     @martinreed
    Paula Reeves-Carrasquillo   Online Community Manager   Z-Tech, an ICF International Company      
    Lynn E. Romano   Editor/Writer   DC.Gov      
    Mike Rowland   President   Impact Interactions     @MRowland602
    S              
    Edward Sander   Vice President, New Product Strategy   SAP     @chromekid
    Michelle Schlachta   Community Manager   YouTube      
    Mike Sommers   SVP, Products   KickApps     @mcsommers
    Jonathan Spira   Chief Analyst   Basex     @jonathanspira
    Pamela Stern   Learning Strategist   Agile Learning Solutions      
    Kenneth Simon   AVP E Commerce   Affinity Federal Credit Union     @kbsimon
    Kate Swanson   Sr Sales Executive   Leverage Software     @kateswan
    Elizabeth L. Smith   Director of Community Management   CafeMom      
    T              
    Susan Tenby   Senior Manager, Online Community Development   TechSoup     @suzboop
    U              
                   
    V              
                   
    W              
    Maggie Walsh   Director of Emerging Technologies   Grown Folks Music      
    Dave Weinberg   Community Manager   Amplify     @weinberg81
    Rebecca Willett   Managing Director, Online Services   Planned Parenthood Federation of America      
    Crystal Williams   Community Coordinator   WikiAnswers/Answers Corp.      
    David Williams   Producer/Community Manager   iReport.com/CNN.com     @da12vid
    David Woodrow   SVP, Sales & Partner Services   Gather      
    X              
                   
    Y              
                   
    Z              
                   

Possible Topics

Post ideas for session topics you would like to lead, or sessions you
would like to participate in at the Unconference. Please note that
posting here does not reserve a slot. We will be setting the
Unconference agenda the morning of the 11th, and all participants will have chance to add sessions to the agenda.

  • Online Community Metrics
  • Monetizing community content - Mike Petit.
  • Social Networking - A Means of Discovery Within the Enterprise
  • Using Community and Collaboration Tools Within the Enterprise
  • The evolving role of Community Manager
  • Lessons Learned: Pitfalls and Best Practices in Community-Building
  • Laying a Solid Foundation for the Best Community
  • How to hire community staff
  • The Role of Online Facilitators and Champions in Community-Building
  • Marketing your online community
  • What Defines Success in YOUR Community?
  • Communities of Collaborative Development
  • Engaging community members - how do you get people to participate and not just lurk
  • Community and Marketing
  • Ideas for making community engagement take off
  • Participating in an extended community ecosystem
  • Identifying, monitoring and engaging with "organic communities" on the web-at-large
  • Content Web sites and Community - how the two Cs can play together.
  • Boomers and Community
  • Communities as change agents
  • "Social Shopping" Communities (focus on online brand advocacy, product reviews and ratings, "social" information search, etc.) MRI Presentation on Social Shoppers
  • diversity & community - making minority populations feel at home
  • How to deal with violent crime (i.e. murder) in online communities?
  • Leaving (too many) online footprints in (too many) communities
  • How to interest and keep volunteers in a commercial environment?
  • Integrating Social Networking, Unified Communications & Semantic Analytics within Enterprise Business Applications - Should We Do It? Or Has It Already Been Done?
  • What DOES the interface between the technology folks and the rest of the company look like, what SHOULD it look like?
  • Developing communities for consumer brands / how to manage a community for a consumer brand
  • Building communities on Facebook / developing a following on Fan Pages
  • Social ads on Facebook - best practices
  • Twitter and the Communnity a 101. Engaging the users to build a community.
  • Analyzing User generated Content to manage engagement.

Travel and Accommodations

List of Hotels

Check our List of hotels and book your room as early as possible.

Ride Board

Arrange carpool to the event or offer someone a ride from the airport or downtown by using our Ride Board.


Our first event of 2009, the Online Community Unconference East is going to be held on February 11 in New York City. We expect 150 online community and social media professionals to attend, and we expect there to be between 30-40 collaborative sessions.

Current attendees include: Google, Edelman, Ebay, Consumer Reports, Deutsche Telekom, iVillage, and others.
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